Who we are_

We help our clients engage with their customers through design and brand communication that delivers results. We do this through a mix of graphic design services that include brand development, website design and design for print.

As a design consultancy based in London and Norwich we specialise in helping start-ups and SME’s, with a particular focus on the publishing industry.

Our mission is simple.

To strengthen and enhance our clients’ business performance with clever design and communication.

Our Approach_


You might set your eyes to roll at the mere mention of Vanilla Ice, but he was a geezer who knew what he was talking about. Our old mate Vanilla declared ‘anything less than the best is a felony’ back in ’90, and we’ve been living by his mantra ever since. When it comes to our process - ICE is how we roll.



This is where we get to really know you and discover all the important things about your brilliant business. The insights are then used as a creative springboard.


At this stage, we flesh out and rough up design visuals. Because all our projects are bespoke, we first produce rough sketches for your approval.


This is where everything comes together. We work up the rough sketches into fully designed visuals. Then, after getting your feedback, we produce the final design.

Our People_

We’re a small, expert team of design and branding specialists.

Nick, Creative Director
Nick Ruston, Creative Director Nick founded Robot Mascot in 2013. He has over 15 years experience in branding and advertising, working for clients such as Jaguar, Barclays, Diesel and the British Heart Foundation. Nick is also an artist, He exhibits internationally and his works are represented in numerous private and corporate collections. In 2009 his work was nominated for the European Art Prize.

James, Marketing Director
James Church, Marketing Director James has expertise in Graphic Design, Branding and Marketing Strategy. His passion lies in two camps – creating strategies that help clients to achieve their goals and working directly with creative teams to solve branding and advertising briefs. He delivers CIM marketing workshops both here and in Qatar.

All my dealings with Nick and James have leftme in no doubt that these two, with their freakishly complementary personalities, gel like bread and fondue. They know their business and they know how it fast it changes. They are straightforward, wildly creative and utterly sympathetic to theneeds of their clients.

Ashley, Senior Copywriter
Ashley was educated at Oxford, has a Masters in Creative Writing and is a published author and editor. He’s an expert at transforming complex information into engaging content with a knack for injecting personality into our clients brand language.

Drew, Developer
Drew is a true Wordpress expert – there is very little, if anything, he doesn’t know about the platform. While the majority of his time is spent developing Wordpress sites for our clients, he also produces bespoke PHP and Magento developments when required.

Billy, Designer
Billy loves nothing better than being challenged by an ambitious creative brief. He produces beautiful designs for our clients that help them express their unique personality both online and offline.

Kate, Copywriter
Kate loves nothing more than transforming copy into razor sharp content that leaps off the page. She spent many years honing her impressive creative writing skills at a number of national magazines.

Client Satisfaction_

We find it helps to have regular client satisfaction meetings. It’s a chance for you to have an open and frank chat with us and give feedback. It ensures we really get the very best out of our working relationship. We can review things your happy with and anything we could be doing better.

Our client satisfaction meetings also give you an opportunity to talk about your future plans so we can make sure we have everything in place to be in the best position to help and support you.

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Robot Mascot Battling the Banal